4 Ways Volunteering Can Benefit Your Company
Volunteering gives you the opportunity to give back and help people who are less fortunate. Below is a list of ways that volunteering can benefit your company:
1. Free Publicity
Volunteering is a great way to promote your business without spending any money. You can meet potential customers at an event. You can also get free publicity by posting pictures on social media of your company volunteering at an event. Additionally, the organization you are volunteering with may promote your business.
2. Tax Deductions
If you support a charity, then your business may be eligible for a number of tax deductions. For example, you can get a tax deduction if you donate to a charity. You may also be eligible for a tax deduction if you sponsor a charity event. Additionally, you may be able to deduct the gas costs of traveling to and from a volunteer event. It is important to familiarize yourself with tax laws so that you can record these deductions correctly.
3. Gain the Support of Your Customers
You can gain the support of your customers by giving back to the community. This is especially true if you support a charity that is important to them. There was a study done by Cone Communications that showed that 85 percent of customers looked at a business more favorably if it supported a cause or charity they cared about it.
4. It Will Improve Your Own Life
Helping other people will help you feel good about yourself. You will feel good knowing that you made a difference in the life of another person. For example, if you volunteer at a homeless shelter, then you will be doing your part to make sure that the less fortunate have what they need. You will be taking a stand against poverty. Business owners have the opportunity to change the world. Not only can they offer great products and services, but they can also strengthen their communities.